Older adults are increasingly one of the largest target markets for many salespeople and service providers. Supporting older adults to make wise choices through consumer awareness and education efforts, setting standards for how personal financial services engage them, and protecting them from misleading advertising and fraud are some of the important topics covered in our resources below.
Support for the Portal is largely provided by the Labarge Optimal Aging Initiative. AGE-WELL is a contributing partner. Help us to continue to provide direct and easy access to evidence-based information on health and social conditions to help you stay healthy, active and engaged as you grow older. Donate Today.